College of Business

Location: McDowell Business Administration Building Room 215, 903.886.5191, Fax 903.886.5650
Acting Dean: Dr. Ricky Dobbs
College of Business Web Site

Business as a field of study is very broad and practical - everything has a "business" side to it! Whether your passion is social media, basketball, or starting your own company, every industry needs accountants, marketers, managers, financial analysts, and data analytics professionals. In other words, business majors!

The AACSB-accredited programs offered by the College of Business (COB) are designed to produce career-ready professionals who add value to the global business environment. Graduates may be employed in financial services, manufacturing, sales, advertising and market research, accounting, information technology, and general management as well as in a wide range of educational, municipal, state and federal government agencies. Others capitalize on their business education and skills and pursue entrepreneurship.  

The COB curricula are designed to teach essential business tools and techniques and, more importantly, they focus on helping develop life-long skills such as flexibility, resilience, opportunity recognition, global awareness and the importance of creating both social and economic value for the betterment of our community and the world.. Specifically, the various programs have been developed to provide:

  1. essential business tools and techniques;
  2. an understanding of the global, social, ethical, regulatory, global, political, and cultural environments;
  3. an understanding of the major functional areas of business and industry;
  4. an opportunity for specialized study; and
  5. preparation for advanced graduate study.

Students receiving a Bachelor in Business Administration (BBA) or a Bachelor of Science (BS) degree in Business Administration degree will demonstrate competencies in financial and managerial accounting, the business environment and strategy, finance, behavior and organizational issues, marketing, business analytics, quantitative analysis, and production/operations management and economics.

Business majors learn how to research information using quantitative skills, develop creative solutions to real-world business problems, and successfully implement solutions by collaborating as members of diverse teams. Moreover, because both organizational and individual success requires the mastery of well-developed soft skills alongside the traditional business knowledge imparted by our curriculum, these are emphasized as well. 

Mission

Inspire transformational learning. Create applied knowledge. Forge impactful connections.

Vision

Transform Minds – Transform Business – Transform Lives

Values

In support of our mission, we value:

  • conducting ourselves with the highest level of integrity and mutual respect
  • embracing diversity in all its aspects
  • fostering stakeholder engagement
  • striving toward innovation and continuous improvement
  • conducting ourselves in a socially responsible and transparent manner

Degree Programs

Bachelor of Business Administration (BBA) Degree

The following majors are offered:  Accounting, Finance, General Business, Management, Business Analytics, Marketing Supply Chain Management, and Banking.

Bachelor of Science (BS) Degree

Business Administration. Major in business administration, including a minor in Interdisciplinary Studies. Applied Economics

Graduate Degrees:  Master of Business Administration; Master of Science in Finance; Master of Science in Management; Master of Science in Marketing and Marketing Analytics; Master of Science in Business Analytics; Master of Science in Accounting; Master of Science in Supply Chain Management; Master of Science in Healthcare Leadership; and Master of Science in Forensic Auditing Analytics. Requirements for the graduate degrees are outlined in the Graduate Catalog.

Please note: Courses used as part of the business core cannot be used in other business major or minor sections.

  

All business students must complete the Business Pre-Core and the Business Core
Business Pre-Core15
6 hours of the Pre-Core also fulfill Core Curriculum Requirements
ACCT 2301Principles of Accounting I 3
ACCT 2302Principles of Accounting II 3
MATH 1314College Algebra *3
or MATH 1324 Math for Business Applications I
ECO 2301Prin Macro Economics *3
or ECO 2302 Principles of Micro Economics
At Least one of the following courses:3
Introduction to Business
Economics of Personal Finance
Prin Macro Economics *
Principles of Micro Economics
Business Core27
BUSA 1305Business Computing Systems 3
COB 302Business and Economic Statistics3
BLAW 301Legal Environment of Business3
COB 303Business Communications3
FIN 304Introduction to Business Finance3
MGT 305Principles of Management 3
MKT 306Marketing3
MGT 439Business Strategy3
Applied Technology: select one of the following3
Operations Management
Project Management
Data & Information Management
Data Visualization
AI for Business
Total Hours42
*

 This course can be used to satisfy the Core Curriculum Requirement

Requirements for a Minor in a Business Discipline

Students may elect to complete a minor in a business discipline in the College of Business. The business discipline minors offered by the CBE include either

  1. a broad-field minor in general business, including courses from several departments within the college; or
  2. minors in specialized areas such as accounting, entrepreneurship, finance, general business, corporate management, marketing, business analytics, international business or international studies, economics, or personal financial planning.

Most business minors require the completion of ACCT 2301 Principles of Acct I, ECO 2301 Prin Macro Economics or ECO 2302 Principles of Micro Economics, and a minimum of four advanced courses as approved by the appropriate department head in the College of Business.  Marketing or Management minors must complete six courses approved by the department head.

Center for Excellence (CFE)

East Texas A&M University at Dallas, Room 2068; 903-468-6058; Fax, 903-886-5650

Mission

The Center for Excellence (CFE) serves to enhance and strengthen North Texas business and industry in the global marketplace via customized professional consulting, seminars, and workshops with programs in leadership, management development, team building, process and productivity improvement, business and industry development, communication skills, innovation, knowledge management, safety and quality improvement.

COB Career Services

Shernay Wormley, Senior Career Services Coordinator, Career Services

McDowell Business Administration Bldg., Room 348; 903-468-6046; Fax: 903-886-5650

COB Career Services provides comprehensive one-stop career resources to COB students and alumni at different points of students’ career development. From career assessment and planning, career counseling, interview skill preparation, resume creation and review, and internship and job placement assistance.

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COB 1301 - Introduction to Business
Hours: 3
This course provides an understanding of business strategies and how they impact the global economy and wellness of populations. It encompasses various aspects of business, management, and leadership functions, including organizational considerations and decision-making processes relating to people at work. It provides students a survey of economic systems, forms of business ownership, and considerations for running a business. Included are discussions of business challenges, ethics, social responsibility, diversity, and environmental considerations. Emphasized is the dynamic role of business in everyday life.

COB 1307 - Economics of Personal Finance
Hours: 3
The course is designed to help students become prepared for a financially challenging world and to introduce the concepts and methods of personal financial planning. The financial planning process, the time value of money, taxation, credit, housing insurance, employee benefits, family economics and building a personal financial plan will be explored. The course is designed to integrate subject matter into a comprehensive format enabling students to understand and demonstrate the ability to develop a personal financial plan and to increase financial literacy. Special Projects include the students reviewing their credit report, creating a debt repayment plan, monitoring their spending habits, identifying their retirement needs.

COB 108 - The Aurora Initiative
Hours: 3
The Aurora Initiative is designed to help guide students execute projects that generate social and/or economic value. Using the Lean Launchpad methodology, students refine their project ideas by actively researching, interviewing sources, networking, and finding resources. This experience concludes with students pitching their value-creating projects to potential donors with the intention of obtaining financing to advance their projects to a pre-launch stage. This process helps students develop empirical and quantitative skills, critical thinking skills, and communications skills. The syllabus/schedule is subject to change. No prerequisites are required for this course

COB 302 - Business and Economic Statistics
Hours: 3
This course introduces students to descriptive statistics (measures of central tendency and variation and representing data graphically) and statistical inference. Inference will involve sampling techniques, estimation, hypothesis testing and simple regression. Applications emphasize continuous improvement of products and services.

COB 303 - Business Communications
Hours: 3
A study of the fundamentals of writing both formal and informal reports, utilizing primary and secondary research. A team approach is used for problem solving and process improvement. Included is the study of life-long learning skills as related to interpersonal communication and intercultural business communication. Prerequisites: Junior Standing.

COB 320 - AI for Business
Hours: 3
In the rapidly evolving business environment, leveraging the latest technological advancements is essential for gaining a competitive edge. Throughout this course, students will explore and understand the transformative technologies that are redefining industries and creating new business opportunities. Through a combination of theoretical insights and practical applications, students will investigate how emerging technologies can influence business strategies, optimize operations, enhance customer experiences, and drive innovations for sustainable growth and competitive advantage. This course is also offered Face to Face (F2F) at ETAMU Dallas campus.

COB 397 - Special Topics
Hours: 1-3
Organized class. May be repeated when topics vary.

COB 497 - Special Topics
Hours: 1-3
Organized class. May be repeated when topics vary.