Core Curriculum Courses
See the Core Curriculum Requirements		42
Business Core
See Business Core Requirements		48
Required courses in the major
MKT 366	Integrated Marketing Communications	3
or MKT 367	Selling & Sales Management
MKT 420	International Marketing	3
MKT 436	Marketing Research	3
MKT 445	Retail Management	3
or MKT 386	Supply Chain Management and Marketing Channels
MKT 467	Buyer Behavior	3
Plus 9 SCH from:		9
MKT 422	Electronic Commerce
MKT 431	Internship
MKT 471	Marketing Analytics
MKT 497	Special Topics
Business Elective Hours not other wise required (Adv)		6
Total Hours		120

 A grade of “C” or higher must be earned in all courses in this Major.

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First Year
Fall	Hours
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Total Hours: 0