Marketing Decision Analytics Minor

Minor requires (12 semester hours)
Required Courses (6 semester hours)
MKT 569Interactive and Digital Marketing3
MKT 572Seminar in Marketing Research3
Choose 2 courses (6 semester hours) from remaining list:
MKT 574CRM3
or MKT 580 Marketing - Internship
MKT 570Marketing Analytics & Intelligence3
MKT 575Marketing Analytics in Digital Era3
BUSA 511Business Analytics for Managers3
Total Hours12

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